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According to analytics firm Messari, BNB's "attention share" has grown by more than 250% in just one week, reaching 5.09%.
This metric reflects public attention, discussion, and investor awareness of the network.
Rachel Lucas, an analyst at Australian cryptocurrency exchange BTC Markets, said the network's growth is likely due to BNB benefiting from a market shift toward high-performance, low-cost networks with active ecosystems.
According to blockchain data, BNB Chain fees average $0.46. Furthermore, an update was launched on Tuesday increasing the gas limit to 100 million per second and reducing block time to 750 milliseconds. Previously, the block time on the blockchain was 3 seconds, and the gas limit was 47 million per second.
The increase in BNB Chain's share is also linked to the growth of the BNB token. On October 1, the cryptocurrency's market capitalization was approximately $140 billion, and on Wednesday, it peaked at over $183 billion, placing it third among the largest cryptocurrencies, surpassing XRP.
The recent change in the market capitalization of XRP and Tether highlights growing investor confidence in the long-term potential of BNB, Lucas said.
The total value locked in the blockchain has also been steadily growing, reaching $9.26 billion, while the number of active addresses rose to a record $73.24 million last month.